growth
Product-led growth, experiments, and scalable acquisition
10 articles
The AI Growth Playbook: Why Traditional Tactics Break
Why 60-70% of traditional growth tactics don't work for AI products, and what to do instead. Based on Elena Verna's insights from Lenny's Podcast.
Growth Loops: Building Self-Reinforcing Systems
How to design growth loops that compound over time. Based on Lenny's Racecar Framework and insights from top growth leaders.
PLG and Product-Led Sales: The Hybrid Model
When to use PLG, when to add sales, and how to make them work together. Based on Elena Verna's insights from Lenny's Podcast.
Pricing and Monetization: The Growth Lever
How to design pricing that drives growth, not just revenue. Based on insights from Naomi Ionita and Madhavan Ramanujam on Lenny's Podcast.
Product-Market Fit: The B2B Playbook
How to find and measure product-market fit in B2B SaaS. Based on Lenny's guide and insights from 300+ episodes.
Channel Strategy Framework: Pick, Test, Scale Your First 3 Channels
How to systematically evaluate, test, and scale distribution channels for your B2B product.
Referral Program Design: Turn Customers Into Your Best Channel
How to design a referral engine that consistently generates high-LTV customers at near-zero CAC.
Customer Retention Loops: Reduce Churn, Grow Revenue
Systematic approaches to reducing churn, increasing expansion revenue, and building products users come back to.
Product-Led Growth: The Indian SaaS Playbook
How Indian SaaS companies use product-led growth to acquire, convert, and retain customers at scale.
Strategic Outreach: Partnerships, PR, and Community Building
How startups use partnerships, earned media, and community to build distribution without ad spend.